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QUESTION: Is Innocent A Food?

January 19, 2011

First there was their advert:

Then today The Independent listed Innocent in their top ten breakfast foods:

Proof?

It seems the media are doing very well in proving that Innocent Smoothies are indeed a food and should defiantly end up on our blog, despite rule 3.

What do you think?

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4 Comments leave one →
  1. Meat permalink
    January 19, 2011 8:39 pm

    Tough one, they’re subject to VAT (food isn’t) so technically not classed as food. Although they’ve recently been trying to get that changed.

    http://solicitors.contactlaw.co.uk/disputes/innocent-smoothies-are-subject-to-vat-judge-rules-–-despite-raw-fruit-being-exempt-99674.html

  2. January 20, 2011 9:02 am

    I don’t think ‘innocent’ is a food… more of a ‘nourishing liquid’ if that makes any sense.

  3. January 22, 2011 5:15 pm

    Meat, you were getting caught up in our spam filter! You are now officially un-spammed!

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